fpdorchak

Okay, granted, I did a post called Forget Facebook! Hang Twitter!, but I’m also open minded. Sooo…I just registered for a one-day Fred Pryor Seminars/CareerTrack seminar called Facebook Marketing (express enrollment at http://events.careertrack.com/261065). The cost is $199. I’ve attended a CareerTrack seminar or two in the past and liked them, so am giving this a shot. On the site is a listing of dates and locations (there are December dates for Denver, Aurora, Englewood, and Boulder, Colorado). I’m doing the Nov 30^th one in Colorado Springs (anyone gonna join me?). I’m actually kinda excited about this, since I’m restarting my writing, as it were, and hope to learn a lot. Here’s a sampling of what the seminar is to cover:

• How to develop a FB marketing plan
• What we need to know about social media before beginning this marketing plan
• How to create FB Page for our work
• FB tools, apps, etc.
• Ways FB can establish stronger awareness for our work
• How to ID and connect with target markets
• How to set up groups, promos, and events to drive traffic to our websites
• Damage control–dealing with negative info posted about us/our work
• And (this is particularly of interest to me, give my previous post) how to measure and evaluate FB’s marketing impact and effectiveness. Yeah, really want to see this one.

Among other things, In my original Facebook post I railed against the “forced march” nature of publishers dogmatically kicking authors over to Facebook and Twitter without so much as a kiss (or guidelines), as a perceived “cure all” to make or break a book’s success. About agreeing with Andrei Codrescu about social media’s insane micro blogging killing author mystery. Sure, FBing’s a fun thing to do for many of the 500 million users, but I wasn’t sure it was for me (I’ve seriously been considering killing my named-account and just created a book-account, the use of which I am still trying to figger out, so all this proves quite the synchronicity!). What I’ve used Facebook and Twitter for, 99.99% of the time, was promoting my writing. So, when I got this brochure in the mail (snail mail–heard of it? And, yes–there’s even a Wiki link for it!), okay, yes, this is exactly how I want to use social media! And–guess what?–there are even people out there who wanna show me exactly how to do this–or my money back.

Ooooh <hands rubbing maniacally together>, I like that kinda talk!

I’ll be posting post-seminar, but hope to see some familiar faces and names at the seminar.

Stay tuned!

Do you take your abilities–your life–for granted?

Taking something for granted means expecting something or  someone will always be there…not giving thanks nor recognition to that person  nor ability. To value something or someone très  lightly.

I read a September 5^th PW “Why  I Write,” by Duff McKagan, and he said something that got me to thinking:   books  and their writers he holds in high esteem…the undertaking of writing a book is not something to be taken lightly…and words are a “currency” he highly values.

Okay, this is DUFF MCKAGAN, we’re talkin about–the rock star?

GNR? Velvet Revolver? Loaded?

He’s also a self-confessed book nerd and has  written his own effort, It’s So Easy (and other lies).

I wondered how many writers out there  actually take their own superpower  for granted. It sounds stupid, doesn’t it, that any of us would actually do such a thing…but, still…I query.

Writing. Duff loves it. Values it.

But,to all of us, after a while it might become like breathing,  you just ASSUME it’ll always be there, that word-slingin superpower of yours. Yeah, you might have been saunterin’ down a Colorado  Gold or PPWC hotel  hallway, feelin mighty proud of your bad self (and your swagger), hittin that pitch so dead on that the agent or editor drooled themselves into a catatonic state (after signing you on the spot, of course). Or you corrected a passerby’s dangling youknowwhat. Or perhaps you’d even given a rousing presentation to an SRO crowd, a crowd that gave you fifteen (plus!) minutes of continuous and teary-eyed applause.

Or maybe you even helped a struggling and emotional wet-behind-the-ears writer out of a rut and talked him or her into becoming your competition in a few years (yeah, you cried inside–but you kept it inside…).

Yeah, you fucking rock.

I used to feel that way. That I was a writer and I would always be a writer.

Until the day when I wasn’t any more. Suddenly and quite inexplicably.

I think I’d mentioned this before. Perhaps for a later post the reason, but the point is…that I’d suddenly felt I’d lost my ability to write. It was more than your standard, run-of-the-mill “writer’s block,” I’m not sure how I’m gonna actually term it, but I had all these ideas, even story plans…all in my head…but nothing was coming out. I guess I’ve been calling it my “writer’s blockade,” because that’s more what it actually felt  like. It’s not that I had no ideas, no stories, it’s just that they weren’t translatin into reality–weren’t gettin out of my head.

For three years!

Okay, I’d written a short story and worked on already existing work–but, you see my friggin dilemma?

Now, I seem to be back in business, but my point is, is that since that weirdness, I’ve been far more appreciative of what ability I have. Even if it’s but a wee, minor superpower, it’s my wee, minor superpower. I can write, and I do write well (okay, maybe I’ve grown a little rusty on some of the finer points o grammar…). That’s not ego, arrogance, nor anything like that, it’s simply courage to know myself and my abilities, which is the first step to thanking that ability (or Superior Being, or reincarnational self, soul, or whatever…) for residing within me. Yes, we do it so often and sometimes so quickly we don’t always have time to be thankful that whatever is within us allows us to word smith, but when we do have those Zen moments of wandering thoughts and free time (!), do we ever give thanks to that which we wield so powerfully?

There are times–don’t laugh–I simply utter a  “thank you” out into the universe. That’s it. Just those two words. When something great or good or cool happens to me. It doesn’t matter to whom or Whom I might be addressing, just that I’m acknowledging a cool thing happened, and it was good.

Admit it. We curse the living shit out of situations that piss us off, or make us angry or frustrated, do we not (hey, my hands are raised high and proud–and I frequently get rather potty mouthed about it, too)?We’re all so quick to damn and rage, but heaven forbid we thank something or someone for something positive.

Do we ever think and thank about such things as the ability to breathe? Laugh? Eat? Enjoy a beautiful day? Appreciate a stranger’s smile? A infant’s giggle?

Just today I drove into work and think I only hit 2 lights–and for only a second or two, at that!

I said “thank you.”

My wife is perhaps the most grateful and appreciative person I know. I have truly never met anyone with as much presence of mind in this respect, and from her I have learned to be ever more mindful of being more like her in the art of appreciation. On those days when I come home all angry and spun up, she yanks me right on back down to earth.

You should be grateful you HAVE a job.

You should be grateful you GET a paycheck.

You. Should. Be. Grateful.

So, be pleased you’re a writer, perhaps even a damned good one, acknowledge that to yourself. But also thank yourself, your god, your whatever for that ability. Who knows how long your superpower will last. And thank all those around you who helped you get there. Thank what you need to thank for your ability to breathe and sit out on a deck and hear cicadas or crickets in the evening. To eat in peace. Sleep soundly.

Be thankful for beautiful days, and words, and color, and life.

But, wherever you direct it…just be thankful.