A friend forwarded me a post by M. J. Rose that caused me to throw a powerful fist into the air, shouting “Yeah!” It’s a post dealing with an issue I’d posted about back in February of this year (Forget Facebook, Hang Twitter!). It says it all and even has some stats to back it up. This is what I’ve been looking for (thanks, K)!
Thing is, will publishers even take note, let alone to heart? Since I’m an optimist, I’ll say “yes.” I think that even they will see that the light. After all, it’s about return on effort (“ROE”), and this whole social media thing is still quite new–especially in publishing. Everything’s still in development, so if the Suits want a better return on their investment , you can bet, however long it’ll take them to “get this,” they will, and start behaving more like M. J. Rose says, giving writers more useful tips on how to perform the whole social media/PR thing. Everyone wants more money.
Thanks, M.J.!
Thanks for the MJ Rose link! 🙂 A great post, and I’m interested in AuthorBuzz.
I also posted about this subject back in February:
http://vampiresyndrome.wordpress.com/2011/02/26/the-social-network-kool-aid-acid-test/
For some reason, I don’t feel like directing my marketing efforts toward Twitter-bots and fake Facebook accounts… 😉
Daven, there are so many opinions out there about what any of us are “supposed” to do. It’s exhausting! There are many tools with which we can use to do anything, which obviously carries over to publishing and promotion. Way back when, when books were made of wood ( :-] ), it used to be that good works would always and eventually find their way out there. And I still believe this to be true. I certainly don’t have all the answers–heck, I don’t even have a traditionally published book–so I’m still learning all this stuff myself. I see a lot of people placing far too many eggs in one basket and forecasting the end of the world WAY too frequently. Everyone wants INSTANT gratification. I’m just trying to figure it all out, like everyone else. Things is, we just have to do the best with what we got and who we are. Just do what you have to do! :-]
Thanks for stopping by–and neat Fury!